I like to use AI for planning, copy ideas, functional development, and as a contrary voice to check me. I constantly explore and test it; I'm not terribly fond of using AI for design or presenetional development at a large scale yet — I find it a bit on the slow side. For me, AI is most useful for functions and ideating.
I’m drawn to work that has substance — projects with a clear point of view, intellectual curiosity, things that make a difference with the environment or the welfare of people or cultural weight. This can range from digital design, operations and facilitation, teaching, and systems thinking to exploratory concepts that sit somewhere between craft, research, and practice.
Usually through conversation; someone encounters my work, reads something I’ve written, or spends time with a project I’ve shared. From there, we talk to see if there’s alignment before anything is defined.
There’s structure, but it’s quiet. I value clarity, pacing, and intention, but I don’t force a rigid framework onto every project. The process adapts to the work rather than the other way around.
Good questions and good intentions. Projects that aren’t fully resolved yet, that leave room for thinking and refinement. I’m especially engaged when design is treated as a tool for understanding — not just presentation. I'm particularly excited about work that helps the environment or people.
Neither; I work contextually. I care about decisions holding up over time with respect to the situation. That doesn’t mean slow or fast for the sake of it — it means allowing space for ideas and craft as much as is appropriate. Nothing is permanent. Everything is constantly evolving, and that's how I view my work.
Both; I’m very comfortable working independently, but I also enjoy collaborating with people who respect craft, clarity, and thoughtful dialogue. The scale of the work usually determines the setup. I don't do anything for the sake of doing something.
Digital tools are part of the practice, but they’re not the focus. I’m more interested in systems, structure, language, intent, and creator experience than in any specific platform or technology. I never get married to software. That being said, I'm currently very fond of most of the Adobe Creative Suite, Figma, Framer, Penpot, Webflow, and modern web development frameworks.
Yes sometimes I find those the most interesting. As long as there’s mutual trust and curiosity, I’m comfortable working in early or ambiguous stages to help shape direction. I'm not afraid to break things, fail, or collapse from exhaustion mid-work — I'm most concerned with making things in the world; this is the most important thing to me.
Very. I don’t hand things off and disappear (I often don't hand things off). I stay engaged from early thinking through refinement, ensuring coherence between ideas and outcomes. I like to stay with clients after the initial project as well because I believe that design doesn't end; it's a continuous evolution, always improving — observing and growing.
I value honesty, clarity, and passion in work. I’m not interested in volume or spectacle — only in doing things with a love of craft, with intention, and for the right reasons. I believe we're all learning together, just at different points and different angles — which is what makes my profession fun and interesting.